Hamus Doors and Windows Partners with CCTV to Achieve a Comprehensive Upgrade in Brand Promotion
In the second half of 2020, Hanmus Doors and Windows has been making frequent major moves in brand building, image development, and advertising. Following its receipt of two prestigious honors—“China’s Top 10 Aluminum Alloy Door and Window Brands” and “China’s Top 10 Home Improvement Door and Window Brands”—Hanmus has once again made a major move by launching a CCTV advertising campaign, making a strong debut on CCTV’s four major channels and achieving a comprehensive upgrade of its brand communication strategy!


Media Support Drives Brand Transformation
China Central Television (CCTV) serves as a platform for showcasing brand strength and is one of the key channels for brand promotion. Hanmusi Doors and Windows hopes to continuously expand its brand influence on the grand stage of CCTV and win the recognition of dealers through its avant-garde design concepts, eye-catching innovative products, comprehensive support policies for franchisees, and a unique retail profit model.
Following a comprehensive enhancement of its core brand capabilities in 2019, Hanmus achieved a major leap forward in brand development in 2020. Moving forward, Hanmus will embark on a phase of accelerated brand expansion: implementing a nationwide brand strategy, further integrating its core resources, and continuously increasing advertising investment to achieve a brand transformation.

Safety Upgrades, Endless Quiet
As one of China’s leading high-end aluminum alloy door and window brands, Hanmus has consistently upheld the brand slogan “Safety Upgrades, Endless Quiet” and the corporate mission of “Enabling users to enjoy a peaceful and worry-free life.” Throughout its history, Hanmus Doors and Windows has earned unanimous praise from consumers and dealers alike thanks to its innovative R&D capabilities and forward-thinking market positioning.
CCTV’s “Exquisite Brands” special, much like the craftsmanship of Hanmus Windows and Doors, embodies wholehearted dedication and a commitment to “intelligently crafting” perfect, exquisite windows and doors for customers. Through the four major channels—CCTV-1, CCTV-2, CCTV-7, and CCTV-10—Hanmus Windows and Doors invites viewers nationwide to appreciate its exquisite windows and doors, crafted from high-quality materials and with masterful craftsmanship, and to experience the brand’s meticulous pursuit of quality.

Time has been our constant companion, and craftsmanship has defined our quality. With its growing international presence, fashion-forward designs, and meticulous craftsmanship, Hanmus will pay tribute to “quality families” with its solid strength and unwavering passion, and continue to forge ahead with enthusiasm!